Speaking to the media effectively

With an increase in broadcast and online-video channels, the chances are at some stage in your career you will be called upon to appear in front of a camera or microphone.

This could be the hard-hitting consumer affairs programme such as the BBC’s Watchdog, CNN, Bloomberg for a business-to-business interview or even an internal DVD or web conference.

The key is to be comfortable, confident and polished, in order to cope with any media situation, be it Pro Active (you want the coverage) or Re-Active (it’s the last thing you want!).

Having the benefit of someone with many years media knowledge, skill and experience on your side can save your reputation, and in some cases your career.

Why not let me use my broadcasting experience to coach you to your perfect performance and at the same time I’ll give you an insider’s view on what to expect, the right techniques to use, and how to get the most out of the opportunity

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