JON HAMMOND

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Recent Newsletter Articles in Full Below:
  • When Exactly does YOUR Presentation Start?
  • Share to Succeed
  • How 'Spotting the Spill' can Ruin Your Day
  • The POWER of Optimism
  • Are You Dancing Just To Get To The End Of The Record?
  • Confidence Coach or Conference Coach
  • Handling the Tough Times
  • Should Downturn mean Disheartened?
  • Gadgets, Gismo's and Getting Ahead
  • Smile - You've Just Been Stereotyped
  • Surviving on Stage
  • Tips from  the Pro's
  • Why Being Selfish can help your Career
  • Grumpy Old Who?

When exactly does your Presentation start?

It could be earlier than you think

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Typically when you get to your feet and open your mouth. However you could be missing an opportunity. If the objective of your presentation is to persuade and influence your audience, then why not begin sooner?I really think we can learn some great lessons from the best moviemakers. They start to influence us by playing trailers and creating billposters well I advance of us even arriving at the cinema. Their canny marketing creates anticipation and excitement so we are ‘in the zone’ even before the curtain goes up.Now here’s the thing - couldn’t WE do the same before a big presentation?How about your own ‘teaser ' campaign to create this excitement and expectation? Perhaps something along the lines of: ‘On 20th December in meeting room 8B look forward to your greatest career boost this year’….. I bet that would get their attention.

Don’t limit your communication (and chances of success) to only doing it when you see the whites of your audience’s eyes.
Get to them in advance!
This also applies to the tradition of ‘warming and audience up’ with the first part of the day. Who says this cant be done in advance so they are ‘hot to trot’ right from the start. This gives you more influencing time and greater impact.

One of my coaching sessions is all about creating the ‘cone of expectation and the trail of after-glow’.
Give me a call if you would like to know more.+44 (0) 1484 680444

Share to Succeed
 

It can make the difference

Over the past few weeks I have been to the States and to four European countries and every time I travel it gives me an opportunity to observe different cultures. It also re-enforces my opinion when I come home that in the UK we still have lots of hang-ups! Customer service is still a big issue when we compare it with either the smile and welcome of the US or the beautiful gift packaging offered on the continent. One of the personal blockages I find in the UK is the inability to open up and share. Now I know there’s a danger of generalising here but its strange how often I come across people at the top of their game who find it really hard to ask for help. After all, leaders are expected to be invincible aren’t they? And asking for help is a weakness isn’t it?

I truly believe…….

that asking for help is a sign of strength.Lets consider an example.Every top sportsman or woman who wants to succeed and then stay at the top has a support team. This isn’t just to train the physical body. The mental side needs just as much (or in some cases even more) care and attention. It’s often the mental strength that ensures the win even after the body has started to give up.But when it comes to leadership (and especially in my world of communication and presentation) many people are still on the lonely desert island, finding it hard to shout for help. Especially so in the UK. In the States it’s a badge of honour to have a coach (and they are happy to introduce me to their friends!) in the UK it can still be perceived as a weakness. However this is changing.As Warren Buffet put it ‘when the tide goes out you get to see who is swimming naked’! In these tough times every opportunity for personal development and improvement should be grasped with both hands so when the ‘tide’ goes out you will be in a stronger position and what’s more, beautifully dressed!  

How 'Spotting the Spill' can ruin your day! 

It can happen to any of us...

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So picture the scene. You have been invited to speak at a top international industry conference in front of all the people who matter. You have a topic, which you are totally comfortable with and have some great support material and pictures. It’s the career opportunity you have been waiting for.
Then. Just before you go on stage,  you notice a small mark on your shirt.
You realise it must be a splash of tomato from breakfast.
It’s not noticeable, especially for the audience.
But what happens next?
All the hard work is forgotten, all the preparation drifts away in your mind – to be overtaken by what?The spillage!
You allow it to go to the front of your mind.It becomes the focus of your thought and can threaten to disrupt the day.Have you ever found yourself in this situation?
And more importantly, has it disrupted you?
The question I would pose is ‘why let it’?
We all have this ability to let our mind wander at crucial times but as part of our continual improvement, is this something we could easily tackle? I think most definitely yes. And here’s my suggestion.When something happens which threatens to disrupt your thought process, recognise it for what it is, briefly focus on it and then consciously dismiss it. Ask yourself why this insignificant thing has become important and does it really deserve it?
Keep the small things small and let the big things rule.

The POWER of OPTIMISM 

It really works...

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"An optimist is someone who goes after Moby Dick in a rowboat and takes the tartar sauce with him." --Zig Ziglar
 

When you see someone you know across a crowded room and greet them with a ‘Hi, good to see you, how are you doing’ and they reply ‘not so bad’ does your heart sink? Other alternatives could be ‘could be better’; ‘so-so’ or even ‘mustn’t grumble’ really do deflate enthusiasm.
When someone asks on the phone how I am, I invariably say ‘fantastic for a nineteen year old who looks like George Clooney’!
Now this could be a bit of a let down when they meet me but it normally creates a smile and a great start to the conversation. Pessimism can creep into the working environment too.
When a big presentation looms, the internal pessimist can start to take over, the ‘what-if’s’ start to creep in and prevent you being comfortable and relaxed.If you give in, the pessimist within will keep on bombarding negative thoughts and rather than see success, disaster looms.
proceOne technique I recommend is getting into the habit of celebrating success. Note down good things that you’ve done and are proud of and have this ever-increasing list handy whenever the negative thoughts start to grow. It’s a form of contextualising and it really works. My scientific friends tell me that optimists live approximately ten years longer than pessimists and I’m sure have more fun!  

  Are You Dancing Just To Get To The End Of The Record?

If You Are It's Time To Change

The other day the supermodel Elle McPherson said to me (now that’s a great way of getting your attention but in all honesty she was talking to 1500 other people at the same time (Yorkshire International Business Convention www.yibc.biz). One of the things she said which really resonated with me was ‘I’m not dancing just to get to the end of the record’. It made me think about those people we all know who are so busy trying to get things finished and moving on, that they lose sight of why they are doing it in the first place. They stop enjoying what they do and it becomes a chore. Don’t get me wrong, we all have busy lives and juggle commitments but sometimes I think we lose sight of the big picture. I’m doing some research at the moment into attitudes to work. Isn’t it interesting how work becomes a four-letter word that has negative connotations rather than positive, yet the chances are we will spend more of our lives there than at home. It all starts at school – how many of us enjoyed homework? A necessary evil that we put up with – for some, sadly that describes their attitude to their working life. But I firmly believe it doesn’t take much to change that – it’s all in the way we approach it. I’ll report back in future newsletters about the outcome of the research and how it can support you as a leader, however, in the meantime try this out.Next time you are expecting a tough day change your routine. When you get up, rather than let your brain go straight to the difficult issues ahead, stop and think about the great things in your life. Think about your achievements and your ambitions. Think about who matters to you and how they perceive you. On the way to work, listen to some of your favourite music and think about places you love to visit. And here’s the brilliant bit – IT WORKS! You will find yourself feeling good. Your mood will be enhanced and your approach to work will be far more positive.It’s entirely up to you. Try it out and if you get a moment drop me a line and let me know how it worked for you.  jon@jon-hammond.com

 

Conference Coach or Confidence Coach?

It's surprising how feeling good goes a long way

 

 

I have been working with a high flyer in the financial world recently, following an important presentation to the board. Because it was potentially career enhancing, she took the traditional view that to been seen to do her job properly should mean late nights, lots of stress resulting in lots of figures on PowerPoint.  On the day of the meeting, half way through, she realised that they weren’t really listening. It was obvious that they had ‘tuned out’. Didn’t they realise the amount of work and personal time that had been put in?

Presentations like this are an increasingly important part of her role and if she didn’t make them effective she wouldn’t progress.

One of her colleagues kindly recommended she call me, so we met to discuss what she could do.

The first of my five guiding principles is always ‘Be The Audience’ – and in this case not doing that was where it started to go wrong. Instead of ‘this is what I need to tell them’, get into the habit of thinking  ‘if I were them what would they like to know?’.

What did those board members really want from that presentation? 

The simple answer is that in the ‘big picture’ they didn’t need a detailed presentation in order to do their jobs – they just needed the simple facts that would enable them to make a decision.

During our subsequent coaching sessions we have talked about what makes a presentation effective, how to develop the habits of great presenters and areas to avoid. I’m pleased to say that in the last week she received a note from the Chairman complementing her on her style and passion – Result!!

 jon@jon-hammond.com

 

 

Handling the Tough Times 

When Values Count More Than Ever

 
 
 
 

Nobody can deny that for the majority of businesses, due to the credit crunch and general uncertainty, the economic situation is much tougher than this time last year.

It would seem that the solution in most cases is to batten down the hatches and hope it’s over soon – the ostrich principle! Budgets for conferences and presentation coaching come under scrutiny or are cut back dramatically.

You wouldn’t expect me to welcome this would you?

Well you would be wrong – I do.

And my reasons are simple – it makes people think about ensuring their presentation is totally effective because any less than that is unacceptable.

When times are good, average presenters and average presentations get away with it – but when times are tough you can’t risk average.

Because my coaching methods are totally focussed on outcomes rather than the process, the results can be measured, and value demonstrated, time and time again.

Indeed, one of my clients told me the other day that the reason they have increased their spend with us, is that it gives their presenters the ‘edge’ over the competition and in the current climate, that ‘edge’ is worth a lot of money.

When everybody is looking for an advantage, it’s a good time to review skills that can save reputations and indeed careers. The art of presentation and the ability to influence and persuade your audience is one of, (if not the) most important.     

And remember, the opposition will be sticking their heads in the sand – so they won’t see you forging ahead!

 jon@jon-hammond.com

 

Should Downturn Mean Disheartened?

Not if you change your approach.

 

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OK so pick up any newspaper, watch any news programme or check out the latest Internet headlines and everybody is saying times are going to get tougher. The financial effects of Sub Prime in the US are now starting to have a direct effect on our lives across the rest of the developed world. The Banks have squeezed their fingers and the associated professions are feeling the pinch. So why do I feel that NOW is the time to seize the opportunity?

 

If we believe the doom and gloom merchants we might as well pack up and go home right now. The negative ‘newts’ are having a field day by talking us into depression but, and here’s the catch, we still have total control in how we react to this period of change.

We have the choice of going with the flow or looking for the positives, and if our role is one of leadership, then we have a duty to always choose the latter.

In times of upheaval, our personal communication skills take on much greater importance. When times are good you can get away with an ‘average’ performance. Whether it’s the annual conference, a presentation to colleagues/clients or simply a meeting, if the outcome won’t really affect the overall success of the organisation, ‘winging it’ can work.

However, in tough times, like right now, your ability to persuade and influence an audience could make all the difference both to you organisation and to your career.

So however you look at it, it’s time to invest.

As F D Roosevelt said ‘We have nothing to fear but fear itself’.

 

Be proud to invest in yourself, put time aside to raise your personal bar and commit to honing those presentation and communication skills. You will start to see and feel the difference everyday. Your comfort zone will increase and opportunities will present themselves.

We all know people who will choose to keep their head down and wait for the good times to return – you don’t need to be one of them!

Gadgets, Gismo's and Getting Ahead

 Why our most important skill could be overshadowed

 

This morning I was waiting for a train and in the fifteen minutes before it arrived I downloaded and answered my e-mail, listened to messages, made a couple of phone calls and checked my diary, all with one clever little gadget.

 

BeachMan

 

A fleeting thought went through my mind, that it wasn’t very long ago that to achieve only part of what I’d just done would mean finding a phone box that worked, making lots of calls, and as for email, well it was a scientific leap yet to be invented. You just wrote a letter and waited several days for a reply.

However, for most people especially new generations the ability to communicate instantly and easily is totally taken for granted. This has certainly helped in our success as a developed nation.

However when it comes to communication, there is a downside - in the unfounded expectation that everything will now be done for us so we won’t have to bother. Technology should be able to do it all – or should it?

So a new hidden disease is creeping slowly but inexorably across the UK and beyond which I call ‘subliminal responsibility apathy’. You don’t have to look too far for examples. In the workplace, colleagues who sit within feet of each other will send an email enquiring if they would ‘fancy a coffee’ – and reply by email as well. They will pick up the phone and call someone in the next office to arrange a meeting rather walk the four or five metres to have what could turn into a really interesting conversation. For many people it’s easier to communicate through a machine than it is face to face. The hugely popular Internet with sites like Bebo and Facebook mean that people can create their own world, so why have the emotional pressures of the real one?

I don’t in any way blame the technology for this but I do sometimes question whether the balance is tipping and what the implications and challenges could mean for business leaders.

I firmly believe that communication is the most important skill we possess. Its how we learn, how we get jobs, how we progress in our careers and how we get the most from our lives. If we become over reliant on technology to do it for us what happens when the batteries run out?

Smile - You've Just Been Stereotyped!

 And probably without

knowing it

 aeroplane 

 

 

 

 

  

I work with many different organisations in different parts of the world. Each has it's own challenges to overcome but the hardest of all tend to be the hidden ones. You wouldn't think that Police Officers and Footballers have much in common but they both tend to stick within a very close circle of people who do the same job. When it comes to appearing on the media or presenting to a group of people they use the same phrases and expressions that they grew up with. So ‘sick as a parrot’, ‘it’s a game of two halves’, ‘not over till the fat lady sings’ and ‘I was proceeding in a north westerly direction’ are still regular features.

I don’t blame anybody for this. We are all victims of wanting to keep warm under our comfort blankets and use language that our peers have always used.

It’s a sort of language stereotyping.

In the business world it can be just the same. Aiming for the ‘win-win value added position’ by ‘plucking the low hanging fruit’ and ‘aiding step change by keeping in the loop’ can be comfort language of choice. We all want to fit in.

However does all this jargon achieve what we want it to?

At the end of the day (oops couldn’t resist!) we just want to clearly communicate our ideas to influence and persuade our audience, and we can often do it better than our predecessors by using simple easy to understand language.

By way of example, keep a mental note in your next six meetings watch out for the number of times these ‘in’ expressions are used. Then see if they have clarified or confused the situation.

My fourth guiding principle (Empathy Explanation Example) calls for clear explanation at all time. Is this one of the areas you can raise your bar?

Surviving on Stage

 

‘As I walked onto the platform I felt this horrible feeling in the pit of my stomach as though a size ten boot had connected with my abdomen’. The audience looked up expectantly…

 

 

For anyone who speaks in public perhaps the description is a little graphic but the emotion attached to it will be easily recognisable. The stories of people fearing public speaking more than death are more common every year.  But why do we find just standing up and speaking so much of a challenge?

 Man Giving Speech

I put much of it down to what I call the ‘what if’s’.

What if I get it wrong, what if I look foolish, what if I say the wrong thing…

 

Normally, in everyday life this doesn’t often bother us. We have conversations all the time and when you think about it, these barriers are all self inflicted, after all, in the majority of cases, the audience are on your side and want you to succeed.

They want a confident, comfortable presenter to take them on an interesting and illuminating journey that will be enjoyable and hopefully memorable. As the speaker, isn’t that exactly what you want too?

So before you next stand up to speak to an audience (of any size) try these suggestions:

 

1.     Never admit your nervousness, rather than create sympathy it makes an audience nervous too.

2.     Allow yourself to slow down and relax before, during and even after the presentation. The natural tendency is always to speed up - so begin at the speed you would like to finish at.

3.     Really know your topic and material. Then be passionate about it. Passion for your subject will always counter any small mistakes. When you really know your stuff, your nerves will lessen.

4.     Don’t learn your speech parrot fashion. If you then forget a bit, there’s more chance you will stumble. The what-if’s will really start to take over then.

5.     If you need a prompt, I recommend short single word notes just to keep you on track and allow you to relax.

6.     Don’t forget, the technology is the support act – YOU are the presentation.

7.     Keep it short and effective – attention spans are getting shorter so make sure your presentation has impact and don’t waffle.

8.     Don’t lecture your audience; just have a conversation with them. It creates far more empathy.

9.     Focus on your audience. My first principle in all coaching sessions is about being the audience. It is not about you – It’s about them. Remember, you are the expert on your topic and have valuable material to share. Help them to clearly understand your message and how it relates to their lives.

10. Be Yourself - A smile can make all the difference.

 

If you are a relative newcomer to presenting or if you do it regularly and just want to raise your personal bar give me a call on +44 (0) 1484 680444 or send an email to jon@jon-hammond.com and we can discuss a coaching session.

 

As George Bernard Shaw said

 

"If you can't get rid of the skeleton in your closet, you'd best teach it to dance."

 

Tips from the Pro’s

 

Bill ClintonBill Clinton is undoubtedly one of the greatest communicators in the world.

When he walks into a room the atmosphere is electric and the hairs on the back of your head stand up. But how does he engage an audience so well and what can we learn to improve our performance?…..

 

Well, he exudes charisma even before he gets to the platform, building rapport by speaking to people on the way up, smiling and transmitting confidence.

We can learn from this.

The way that we walk to a stage allows the audience to create an image of who we are and what they should expect. A rushed, nervous, hasty walk and blurting out the first line doesn’t bode well for an audience, however, a calm, confident walk up, a pause to gather thoughts and then a slow deliberate delivery says – ‘hey, this person is in control and comfortable’ – so we can relax and enjoy!

 

Steve Jobs from Apple is another speaker who empathises immediately with his audience. The world of computers can be complicated and exclusive for non-users, so he breaks things down in to simple examples and creates images that re-enforce the message. The new Macbook air is a very slim laptop so to emphasise this he shows a picture of it fitting into a standard size envelope – simple but highly effective.

How could you simplify your message to make it really effective? 

And if you have to convey financial information remember this - It’s not about the numbers, it’s what the numbers mean’!

 

One other thought.

 

It’s easy to expect the job to be done for us. Thus the increasing reliance on Powerpoint, and AV support. However the greatest tip from the Pro’s like Bill Clinton is BE YOURSELF (in coaching sessions, my sixth principle). A simple yet effective story, told by someone they can relate to will live in the minds far longer than any bullet point.

Why Being Selfish Can Help Your Career

 Do Not Disturb

Time is our most precious commodity, especially in the frenetic world of business today. Do you find there’s never enough of it and your days just get longer?

A survey last year covering 2,500 businesses over four years and 38 countries, indicated that wasted time costs UK businesses £80bn per year, equivalent to 7% of GDP

Of this, 48% was due to poor management planning and poor communication.

Its scary isn’t it?

But how can we make a difference?

I would suggest you review and challenge anything that could be wasting your time and effort. Selfishly take time out, diarise some time for yourself, take the phone off and don’t look at emails.  Look at the habitual tasks, meetings and reports where the outcome is unclear. How can you help to clarify it and speed the process up?

Review your activities in terms of your own personal short-term and long-term life and career goals, and prioritise your activities accordingly.

Perform a self-check on the most important thing in your career - your ability to communicate. Do you choose electronic communication over face to face?
I always say that one to one or audience communication must be personal not impersonal. We are more likely to persuade and influence others if they relate to us and that’s really hard to do in an email.

And DON’T FEEL GUILTY – the better you are, the more effective you will be which results in higher productivity, better morale, greater job satisfaction and career possibilities will open up.

So be selfish - find a little time to ‘improve’ yourself and everybody wins!

Grumpy Old Who?Audience Laughing

 

A Pause for Thought: if you were born before 1981.

According to today's regulators and bureaucrats, those of us who were kids in the 60s, 70s and the early 80s, probably shouldn't have survived because our baby cots were covered with brightly coloured paint which was promptly chewed and licked.

We had no childproof lids on medicine bottles, or latches on doors or cabinets and it was fine to play with pans!

When we rode our bikes, we wore no helmets, just flip-flops and   fluorescent spokey-dokeys' on our wheels!

We drank water from the garden hose and not from a bottle and it tasted the same!

We shared one drink with four friends, from one bottle or can and no one actually ever died from this!

We did not have play stations or x-boxes, no video games at all, no 99 channels on TV, no DVD's no videotape, no surround sound, no mobile phones, no personal computers, and no Internet chat room!

We had friends - we went outside and found them!

This generation has produced some of the best risk-takers, problem solvers and inventors ever!

The past 50 years have been an explosion of innovation and new ideas, we had freedom, failure, success and responsibility, and we learnt how to deal with it all.

And you're one of them, congratulations!!!

For those of you who aren't old enough, thought you might like to read about us.

This my friends, is surprisingly frightening..... and it might just put a smile on your face!

The majority of students in our universities today were born in 1989.....    They are called youth!

They have never heard of "we are the world" "we are the children"

and the "uptown girl" they know is by westlife, not Billy Joel, they  have never  heard of, Rick Astley, Bananarama, Nena Cherry,or Belinda Carlisle!

For them, there has always been only one Germany and one Vietnam!

Michael Jackson has always been white!

To them John Travolta has always been round in shape and they can't imagine how this fat guy could be a god of dance!

They believe that "Charlie’s Angels" and "Mission Impossible" are films from last year!

They can never imagine life before computers!

They'll never have applied to be on "Jim'll fix it" or "why don’t you"!

They can't believe a black and white television ever existed, and they will

Never understand how we could leave the house without a mobile phone!

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